Barbara brings 25 years of experience working for nonprofit trade associations in the financial services and healthcare industries. She is a specialist in member services, marketing, and events management. Her broad range of expertise includes membership database implementation, production of large conferences, and membership retention and recruitment.
She is a graduate of University of Oregon with a BS in Public Health Education. She has a certification in Specialized Studies Marketing from UC Davis Extension and is a member of the CA Society of Association Executives.